With more than a decade of experience in software, CRM and marketing solutions sales, Madera will drive new revenue opportunities for the company

May 1, 2019 – Guilford, CT/Walnut Creek, CA — Medpricer, the leading purchased services cost management solution for the healthcare industry, announced today it is adding Carlos Madera, former Vice President of Sales at Haven, Inc., to its team as the new Chief Revenue Officer where he will lead new revenue opportunities for the company.

Throughout Madera’s 15-year career, he has held sales leadership and vice president positions for companies including FreeAgent CRM, Haven Inc., Incisive Software Corporation and Coupa Software. He has a solid foundation of experience in technology that automates logistics for the supply chain and spend management, and in driving new business and sales for software solutions.

With a track record of growing revenue for software companies, Madera’s experience is key to accelerating Medpricer’s growth plans and further increasing the company’s market share. Madera’s timely arrival coincides with the roll-out of Medpricer’s latest software enhancements which use artificial intelligence to find top savings categories and create customized project plans.

“Medpricer closed out 2018 with impressive growth numbers and subscriber retention,” said Medpricer’s new Chief Revenue Officer Carlos Madera. “I’m eager to support such a driven team in expanding our reach into the healthcare industry and driving change.”

“Our company’s expansion is continuing in 2019 to support our on-going commercial growth,” said Medpricer CEO Chris Gormley. “Carlos is a welcome addition and we’re thrilled to have the industry veteran join our ranks to further drive our revenue and partnership opportunities forward.”

About Conductiv

Conductiv®, formerly Medpricer, empowers supply chains to optimize their third-party services. As the only end-to-end third-party lifecycle improvement company, Conductiv® shares its strategic sourcing expertise and category best practices with multiple industries including healthcare, hospitality, government, real estate, transportation and education. The company has led more than 700 bids for more than 120 organizations, exceeding $4 billion in contracted value. Member projects have generated $800 million of documented savings or an average savings value of 24% to date. To learn how supply chains are transforming their savings strategy, visit Conductiv.com.